Podbite is for Promoters
Whether you manage promotion for a podcast or for talent, Podbite gives you a practical way to turn client appearances into shareable content and create additional touchpoints across the web and social media.
Bites play back directly from the podcast's CDN, so when a listener hits play, that listen counts at the hosting provider just as it would from any podcast app — the numbers stay whole rather than being counted separately on each platform you post to1. When you are building a case for a client's reach or sponsorship value, those numbers mean something.
What can you showcase?
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Create bites of quotables or sound-bites that convey the best of the clients in your portfolio.
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Curate playlists that demonstrate their domain expertise or highlight their contributions across multiple shows and appearances.
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Build showreels of key performances or topics that represent a client's brand — shareable assets for press kits, pitches, and media outreach.
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Give advertisers and potential collaborators a direct, listenable feel for who your clients are and how they present.
How can you use bites and playlists?
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Podbite supplements professionally produced show or speaker reels to spotlight recent appearances without a production turnaround.
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Embed bites or playlists on your client's website, press page, or any platform that supports iframe embeds.
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Post bites or playlists on social media and direct audiences to the best parts of an episode, interview, or performance. Your audience can play bites and playlists natively from within Mastodon and X.
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Share the Podbite-generated social cards of bites and playlists as additional content for your clients' social media calendars.
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Advanced: Connect client RSS feeds to automation tools like Make or Zapier to keep their content calendars stocked automatically. Available on the Curate plan and above.
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For agencies managing multiple clients: the Automate plan gives you API access to create bites and playlists programmatically and integrate Podbite into your existing tools and workflows.
Footnotes
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Depending on the granularity of analytics offered by the podcast hosting platform or analytics providers. ↩